The affluent. They’re hard to find and marketing to them can be a very frustrating experience. How do you know what works? Successfully marketing and selling to the affluent buyer hinges on:
Only when you can do these 3 things will you be able to develop long term relationships with wealthy clients. Former Learjet Sales Star Susan Adams, is part of an elite group of sales professionals who have successfully sold fractional ownership of business aircraft. In fact, Susan is one of the first women to be a top performer in selling business aircraft to the super affluent. Susan has successfully sold to CEO's, High Net Worth Individuals and celebrities. She has golfed with David Duval, raced cars with Bobby Rahal and dined with CEO's from Fortune 100 companies. She now coaches businesses on how to market to the affluent and trains their sales people on how to sell to wealthy clients…the right way! If you're selling and marketing to the affluent buyer, or trying to access this important market, you can't learn what you need to know from those who have never sold one product to a multi-millionaire. "My programs aren't about market research with the affluent. My real world experiences are my market research!" Call me today, to find out how you can take your business to the highest level by finding and attracting affluent clients!
Susan Adams |